Jan 15, 2026 1 min read 0 views

Bernstein Adjusts Sony Price Target, Maintains Outperform Rating

Bernstein lowered Sony's price target to $30 from $33, keeping an Outperform rating. The firm expects share price performance to pause in early 2026 before resuming later that year.

Bernstein Adjusts Sony Price Target, Maintains Outperform Rating

Bernstein has reduced its price target for Sony (SONY) to $30, down from $33, while continuing to rate the shares as Outperform. The firm anticipates Sony's share price performance will take a break during the first half of 2026, with a resumption expected in the second half of the year.

Bernstein notes that Sony delivered a strong performance in 2025, with its share price rising 24%. This increase was driven by significant outperformance in gaming and semiconductor segments, along with value unlocked from the initial public offering of Sony Financial at the end of September.

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