During the lightning round of Mad Money on October 31, 2025, a caller asked Jim Cramer about MNTN, Inc. (NYSE:MNTN). Cramer responded with sharp criticism of the stock.
"I initially said it was good, then... was able to retract that, thank heavens," Cramer said. "This stock is just awful. I cannot believe. I mean, they gotta make... They have to make money, or else it won't turn around. It came public at a very exciting time, and it is going lower without earnings per share."
MNTN provides a technology platform for performance marketing on Connected TV, enabling brands to run TV ads and drive measurable results. Later in the same episode, when another caller sought advice on the stock, Cramer elaborated further.
"I can't either. I think it's a better company than it's, than it's trading," Cramer remarked. "I know we spoke to them earlier today. I do believe that MNTN offers a great, great opportunity for advertisers... MNTN so far has not worked out. I was telling Ben Stoto earlier today. I am surprised myself that it's not doing better. They're not delivering, and that's just unacceptable."