On January 7, 2026, TheFly reported that Stifel reduced its price objective for Wingstop Inc. (NASDAQ:WING) from $300 to $290. The firm maintained a buy rating. The analyst noted that several structural factors are aligning to create a difficult market for restaurants in 2026. The target change followed the firm's industry outlook note.
Also on January 7, Barclays reaffirmed its Overweight rating on Wingstop. It increased its price goal to $335 from $295. The firm updated its restaurant group projections as part of its 2026 forecast. The analyst pointed out the industry's ongoing sales difficulties. The analyst anticipated that quick-service restaurants would regain market share from fast casual and traditional eateries.
According to Bloomberg, the company's shares rose by 18% immediately after its last quarter's results in November. The results exceeded expectations. Reduced expenses and a faster rate of store openings drove the performance.
Wingstop Inc. (NASDAQ:WING) is a restaurant operator. It specializes in fries, chicken tenders, bone-in and boneless wings, and chicken sandwiches.